Webinar on-demand

Data drives McDonald's to a better customer experience

Join Inviso by Devoteam and Tableau for a webinar focused on how McDonald's have used data analytics and visualisations to improve the guest experience at their restaurants in Denmark.

Main speaker: Jacob Hansen, Head of Finance at Food Folk, the company that runs McDonald's in Denmark.

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Jacob Hansen and Food Folk had a mission to help McDonald’s Danish franchisees and Restaurant Managers to use their data to create an even better customer experience. “Firstly, we didn’t have an effective way to share data,” says Jacob Hansen. “We created manual reports in Excel that were sent by email. I knew that there must be a better way to do it, like creating dashboards with real-time data.”

“Secondly, we could use our data even better.” He continues, “There was the potential to get an even better overview of the business and optimize it.”

Join the webinar and see how Jacob Hansen and McDonald's solved this challenge.

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